Pureology and its website, pureology.com, recently won Gold at the International Academy of Visual Art’s (IAVA) annual W3 Awards in the beauty and cosmetics category. The W3 Awards honor websites, web video and online marketing programs for creative excellence and marketing professionalism on the web. The awards are judged by the IAVA, an invitation-only body [...]
Tag Archives | Pureology
Showcase Pureology in Your Salon
From November 1 – 30, Pureology is offering ten retail display sets including two premium pieces, to display Pureology retail products in your salon to help increase retail sales and attract new clientele. Both displays highlight Pureologyâ€
American Salon’s Holiday Gift Guide: Part Three
Here, the last of our three-part holiday series. Phyto Coveted Collection Includes: Phyto 7, Phytoedfrisant, Phytomist, Phytovolume actif and Phytolisse Price: $60 phyto.com Profound Holiday Style Kit: Desert Volume Includes: Hush Friz
Ruth Roche on the Benefit of Holding In-salon Events
It’s customary to throw a big ‘Grand Opening’ event when your salon doors first open, but what about later? Are there other reasons for another big production and do you think they’re worthy of consideration? The answer is
Wendy Belanger Shares her Best Salon Practices
In the city where I’m from, there are approximately 40 other salons on the same street as my studio! To be precise, there are four on my block alone. When people ask, “What do you do to compete?â€Â I simply reply, “I donâ
Frank Gironda Salon Raises $1,000 for the National Ovarian Cancer Coalition
Frank Gironda Salon and Day Spa, a Pureology salon in Naperville, IL, partnered with its neighbor, Zanos Salon, to raise awareness about ovarian cancer by holding a contest that raised $2,000 for the National Ovarian Cancer Coalition (NOCC). The
Ruth Roche on Creating Charity Ties
Aligning your salon or brand with a charity not only benefits the charity, but also benefits salons and stylists in many ways. Salons can host fundraising events for clients and encourage them to bring a friend to help increase new business or invest
Tearsheet Trains Pureology Artists at Editorial Styling Course in NYC
Lead Pureology Artists including Wendy Belanger (stylist for American Salon’s June cover) and Mary Catherine Hecht sharpened their editorial styling skills at Tearsheet’s Session Styling Course in New York City this past weekend, August
Wendy Belanger on Taking Care of Summer Hair
Summer is here, and we have the tan lines, memories and Facebook pictures to prove it. We also have the hair that takes the heat through, and if hair could talk, we would be paying blackmail money daily just to keep it quiet. All the fun, sun
Ruth Roche on Using Products That Protect Color
When owning a color-focused salon, it’s important to find a manufacturer that supports our color work and the client’s investment with color protecting products. At my New York City salon, Rare, we’ve partnered with Pureology, and
