American Salon
Tag Archives | matrix

Get the Color: Gorgeous Blonde Seen in Matrix’s Stencil Look

In our March 2012 issue, Matrix Artistic Director Daniel Roldan and Master Artistic Educator Victoria Yeremchuk played with depth-enhancing color placement to add an innovative twist to their model’s edgy cut in Stencil, part of the Urban Art collection. Here they share how to achieve the striking blonde hue: Color Formulas Matrix Socolor Natural Level [...]

Read full story Comments { 0 }

How to Score Academy Awards-Worthy Styles

Whether they went home with awards noting their on-screen performances or not, these leading ladies were style standouts for their red carpet ‘dos at last night’s 84th Annual Academy Awards. With shiny, long, rich hair like Sandra Bullockâ

Read full story Comments { 0 }

Matrix Helps Celebrate Moms

Recently I attended Strut: The Fashionable Mom Show, a premiere event held on the last day of Mercedes-Benz Fashion Week in honor of gorgeous fashionable moms everywhere, and showcasing designer clothes realistic for today’s fashionable moms.

Read full story Comments { 0 }

Matrix Rocks the Catwalk at Texture on The Runway

In the midst of the chaos of fashion week I was lucky enough to attend a very fun  event at the City Winery in Tribeca, NY. The event, aptly named Texture on the Runway was a celebration of curly and wavy hair. Matrix served as one of the sponsors w

Read full story Comments { 0 }

Iconic Hairdressers Promote Emiliani’s The 4th Dimension

Some of the world’s best hairdressers met in New York City on February 1, and on the 2nd in Atlantic City, NJ, to promote this spring’s The 4th Dimension: The Day of the Hair Dresser show, produced by Emiliani Enterprises to be held April 15–16

Read full story Comments { 0 }

Matrix Gives Back to Salons Affected by Hurricane Irene

Six salons in upstate New York and northern Pennsylvania that were damaged by this past summer’s tropical thunderstorms and Hurricane Irene received surprise holiday visits and a wealth of gifts from the Matrix Chairs of Change initiative, led

Read full story Comments { 0 }

Matrix Announces 2012 Spread the Love Winners

The 2012 Matrix Spread the Love Ambassadors have been chosen. The six recent cosmetology school grads are sharing their enthusiasm for the beauty industry and soaking up knowledge by visiting 50 salons and schools, as well as other destinations,

Read full story Comments { 1 }

Matrix Sponsors Give Back Hollywood Foundation AMA Benefit

This past weekend, Matrix co-sponsored the Give Back Hollywood “Night of Miracles” pre-American Music Awards (AMA) benefit at Siren Studios in Hollywood, CA. Matrix invited fans to follow the event on Twitter and donated $250 to the Children’s Mi

Read full story Comments { 0 }

Matrix a Sponsor at STK’s 5th Anniversary Party

Last night I headed downtown to the Meatpacking District in Manhattan to check out the 5th anniversary party of STK restaurant, where Matrix was a sponsor. Matrix Artistic Director Ammon Carver was on hand, helping the VIP guests get glammed up for t

Read full story Comments { 0 }

Vote to Decide the Two Remaining Matrix Spread the Love 2012 Finalists

Two slots remain for the finalists of Matrix Spread the Love 2012. Watch the videos of the semifinalists and vote for your favorite to fill the two remaining slots! The top two candidates with the highest number of votes will be among those chosen

Read full story Comments { 0 }