At the Sophie Theallet show, the hair and makeup were inspired by the collection’s sultry Mexican vibe and the strong women the clothes were designed for. Lead stylist for Aveda Antoinette Beenders created a braided chignon that was elegant, modern and dramatic. To get the look, Beenders prepped hair with Aveda Smooth Infustion Style-Prep Smoother [...]

All About Beauty at FNO
Vogue and CFDA’s much-anticipated Fashion’s Night Out (FNO) returned for a second year with more stores, parties, celebrities and freebies for eager shoppers in New York City and around the world. Beauty companies including

Mercedes-Benz Fashion Week Spring 2011: Rodarte
The decade on everyone’s lips, and locks, is the ‘70s backstage and Lead Stylist Odile Gilbert for Aveda created lightly tousled hair with a natural innocence for Rodarte’s Spring 2011 show. “The look is inspired by teenagers in the 1970’

Mercedes-Benz Fashion Week Spring 2011: Suno
The Spring 2011 Suno show in Milk Studios Saturday included layered pieces and mixed patterns that translated into multidimensional hair and makeup looks. Lead Hair for Aveda Odile Gilbert described the voluminous updo as “naïve but sophisticated.

Mercedes-Benz Fashion Week Spring ’11 NYC: Jason Wu
Jason Wu’s spring ’11 collection, shown in a fashionable SoHo loft, was inspired by the work of Brazilian artist Beatriz Milhazes, whose artwork features bright and colorful abstract patterns. To complement the feminine clothing, Odile Gilbert, lead

Mercedes-Benz Fashion Week Spring 2011 NYC: Christian Siriano
Christian Siriano took inspiration from a number of different cultures when designing his latest collection, shown at the tents, now located at Lincoln Center in Manhattan, so Antoinette Beenders, lead hairstylist for Aveda, chose to create a “tribal

Mercedes-Benz Fashion Week Spring 2011: Organic by John Patrick
Spring 2011 fashion week is off and running here in New York City! First stop: the Organic by John Patrick presentation, shown at the fashionable Ace Hotel. Designer John Patrick was inspired by the fluidity and texture of water, and the beach-wavy h

Gary Manuel Salon Wins Environmental Philanthropy Award
Gary Manuel Salon in Seattle is the recipient of Puget Sound Business Journal’s Corporate Champion Award for the Environment category. Nominated by Puget Soundkeeper Alliance, the salon beat out 800 applicants to win the award. The salon raised mor

Aveda Raising Money and Awareness During Earth Month
Join Aveda in April for Earth Month 2010 and show your support for organizations working on clean water projects. One in seven people in developing nations lack access to clean water, and Aveda stores, salons and spas have set a $3.5 million global f

Mercedes-Benz Fashion Week Fall ’10 NYC: Sophie Théallet
Sophie Théallet, who recently won the CFDA/Vogue Fund award, partnered with Aveda for her fall ’10 show, which had a country-girl-becomes-a-princess theme. To complement the look, lead stylist Antoinette Beenders, Aveda global creative director,
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