Steve Marcovsky has joined TRU Beauty Concepts and H.O.P.E. for Beauty as the new chief operating officer. Previously, Marcovsky was vice president of marketing and purchasing at Emiliani Enterprises, a distributor for Northern New Jersey.
TRU Beauty Concepts’ owner, John Philipp, grew up in the beauty industry with Marcovsky and the two have been working together since 1998.
“Steve has what it takes to execute transformation, cultivate strategic opportunities, while achieving substantial growth,” said Philipp. “We are excited to have him as a part of the TRU Beauty family. It has been a long time coming.”
“TRU Beauty and H.O.P.E. for Beauty are perfectly positioned to grow, expand their relevance and meet the needs of salon professionals with inspiration and education while providing manufacturers with the best independent distribution alternative in Pennsylvania, New Jersey and Delaware,” said Marcovsky. —Kristen Heinzinger