Joico’s BCA limited edition K-PAK Quadraion Pro-Dryer, JoiMist Firm/JoiWhip Duos and the first ever Joico/Shiseido Glimmer of Hope gift set support Beauty for a Cure, the brand’s initiative to spread awareness of breast cancer. The company also introduced pink wristbands imprinted with the Beauty for a Cure logo. Joico’s Beauty for a Cure website has expanded and includes information for salons and professionals about activities that raise money for breast cancer-related organizations.
The stylish pink Kamisori 5-inch and 5.5-inch Rosa shears are handmade with Hitachi steel and are great for use on wet or dry hair. Soft rubber inserts for the rings make these shears adjustable to any finger size for comfort and control. A complimentary carrying case and an H3 Styling Razor are included with every purchase of these shears. Kamisori will donate $5 per purchase to breast cancer research every October.
The Keratin Complex Heat Therapy Ceramic Ball Dryer in Pink is a professional blow dryer with super-hot, 1875-watt power for styling. The dryer also includes the latest technology with a positive and negative ion generator switch. Ten percent of proceeds will be donated to breast cancer research.
Product: La-Brasiliana Ecluso Keratin Treatment
In addition to making a financial commitment to the cause, La-Brasiliana Keratin Treatment will produce Escluso, its intense hair treatment, in a commemorative pink bottle throughout the month of October. The treatment contains collagen and argan oil, but is formaldehyde-free for beautiful and healthy results.
Boldly support the cause with OPIs Pink Shatter: Pink of Hearts Nail Lacquer. Each bottle comes adorned with a pink ribbon tab and pink cap wrap. Promote this polish in your salon through September and October. OPI will donate a portion of proceeds to Susan G. Komen for the Cure and will also be making its annual $25,000 donation to the organization.
The limited edition pink clipper features AgION detachable blades, break resistant housing and an innovative motor that allows for easier maintenance and a longer product life. A portion of proceeds will be donated to Susan G. Komen for the Cure.
Ouidad matches every donation made to her foundation, Curls for a Cure, to the dollar to support the Breast Cancer Research Foundation (BCRF). The haircare company has raised over $350,000 for BCRF to date and over $6,500 in 2011 alone. For each donation, Ouidad gives away a pink bracelet inscribed with a message to show her gratitude.
This Pink line is available during September and October 2011. The Express Ion Dry HotLight blow dryer has an ultra-quiet motor, an ergonomically balanced design, two temperature and speed settings and removable filter; the Express Ion Complex’s barrel is 1.5-inches and is infused with double ceramic heaters for faster heat up and long-lasting curls; Hot Off The Press is a quick-drying, humidity resistant thermal protection spray that contains rice hull extract and wheat proteins and adds elastic shape memory for effortless curls; the Large Round Brush, a gift from Paul Mitchell with the purchase of the Express Ion DryLight, features an aluminum barrel to help shape the style and bristles containing the express ion complex to speed up styling time and minimize fly-aways. A portion of proceeds will be donated to the American Cancer Society’s Celebrate More Birthdays campaign.
The PureVolume line is available during September and October 2011. PureVolume Shampoo infuses hair with moisture and protects color from fading with a zero-sulfate, volumizing ingredient combination. HairCondition gives hair lightweight moisture, contains the exclusive Pureology anti-fade complex and contains multi-weight proteins that create. BlowDryAmplifier infuses hair with body and flexible bounce while blow drying with a zero alcohol formula and heat-activated volumizer. Pureology will make a flat donation of $20,000 to Susan G. Komen for the Cure.