Moroccanoil Helps Stars Look Hot on the Grammy Awards Red Carpet

Several celebrity stylists used Moroccanoil products to get stars looking glamorous for the 52nd-annual Grammy Awards. Here’s how they did it:

Jennifer Lopez, styled by Robert Vetica

For Jennifer Lopez’s 70’s-inspired hair, featuring lots of volume and texture, Robert Vetica applied Moroccanoil Treatment to wet hair and blow-dried it with a large round brush, creating a center part. Working from back to front and lifting her hair away from her head, Vetica used a 1-inch curling iron on sections of hair, dragging the curled spirals down. After the curled hair set, he finger-brushed the look and applied Hydrating Styling Cream to hold the set and add additional texture. Finally, he brushed out the hair, then back-combed underneath for maximum fullness and volume. Vetica finished with Luminous Hairspray for free-moving, shine-enhancing hold.

Pink, styled by Marco Santini

Pink’s look, created by Marco Santini, was a shimmering vision of modern glamor and sophistication—both before AND after her water-soaked aerial performance. Santini wanted a style with a “unique, flowing shape that emphasized volume, height and the illusion of movement.” Santini started by applying Moroccanoil Treatment throughout the singer’s damp hair to create a silky-smooth shine, then worked the argan oil-infused Hydrating Styling Cream from the roots through the ends for lift and hold, as well as create a “grip” for his brush while blow drying shape and direction. After Pink’s cropped locks were blow-dried, Santini misted new Luminous Hairspray on the outer layer and saturated several layers inside the hair from root to end. He then brushed the sides of Pink’s hair back and sculpted a rockabilly fold toward the nape of the neck. Santini finished the look with a light mist of Glimmer Shine Spray all over the hair (from a distance of 10-12 inches) for an instant boost of shine. The final touch to Pink’s Grammy look was a star-shaped diamond brooch that was fastened to the front of her hair for an elegant touch.

Lea Michele, styled by Mark Townsend

Glee star Lea Michele went sleek and sexy with her new look from Mark Townsend. “Since the Grammys are the biggest night in music, I wanted to give Lea a little rock-n-roll edge, so we went with straight hair that had great shine, with a full, side swept bang to complement her Ramona Caveza dress, “ Townsend said. He started by adding a few drops of Moroccanoil Treatment to Michele’s wet hair, blow-dried it with a large round brunsh, then flat-ironed it with a slight bend on the ends for some movement. Next, he mixed Hydrating Styling Cream and Glimmer Shine Spray in his hands and raked them through her hair for amazing shine with a light, natural hold. To add a little texture, Townsend sprayed Sally Hershberger Genius Spray Wax all over. To finish, he sprayed Luminous Hairspray on a natural bristle eyebrow brush, brushed down any flyaway hairs and ran the brush through her bangs to keep them swept to the side.

Jet Rhys on Reaching New Heights

Volume at the spring 2010 runway shows ascended to new heights, and Hollywood is jumping on the trend. The advantage? Going up-up-and-away to a new altitude slims the face and elongates the body for a taller, more fabulous appearance. Be warned, though, longer, heavier hair needs a strong set to hold volume for an entire day—let alone all through the night. Time to try what we call the “Jet Set” at my San Diego salon.

It’s key to prep first: Prime locks with volumizing shampoo and conditioner, then towel dry and apply a quarter-sized amount of L’oreal texture expert Infinium 3 strong hold working spray (my personal fave). Since most thickeners are heat-activated, speed blow-drying time by working strands’ undersides, then the surface and finish with a large-sized Marilyn boar-bristle brush.

Now steal a runway secret by curling the hair to create extra texture. For a Jet Set, wrap four jumbo-sized hot rollers in the interior sections only—leave the hairline free. Mist with a little spray and wait for rollers to cool completely before you unwind. The final touch for supersizing hair? Backcomb underneath the crown for a mega-volume boost, then smooth the surface for a flawless finish. When keeping the sides up and away from your face, clip them up and mist on hairspray lightly. Let the spray dry before ever-so-gently pulling the clips away.

Jet’s career started at the age of 6 in her grandma’s beauty salon in Chicago. Since those humble beginnings, her talents have taken her across the globe working with and teaching hair color for Vidal Sassoon salons for 10 years. Jet is co-founder of Jet Rhys Salon in San Diego. Recently selected by Self magazine as one of the top colorists in the U.S., Jet frequently works behind the scenes creating the money shots of those glossy, swingy manes for national television and print ads.Jet’s motto is “look, study, attack.”

Mehron Makes Pink’s Grammy Performance Golden

One of the most talked about performances at Sunday’s Grammy Awards was Pink’s daredevil trapeze routine. While the singer wore a barely there body suit, her dancers were covered in Mehron Makeup’s body paint. “Mehron’s Metallic Powder in Gold with Mixing Liquid was off the charts,” said makeup artist Yvette Beebe. “It went on so smoothly, easily and had staying power.” Good thing, too, as the dancers hung from the rafters of the Staples Center for much of the performance.

—Beth Furtwangler